[From Stephen Trew] Microsoft is going to push Xbox as a major platform next year. "Microsoft's big mobile launch today was obviously the Xbox Companion App for Windows Phone, but it snuck out a little something else as well: the My Xbox Live app for iOS. It's pretty basic compared to what's happening on WP7: there's no actual integration with your console, nor are there any games to play, but it's nice little interface for sending messages to Live buddies, changing your avatar, or tracking your achievements."